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Review: Evollove Dawn in Eden, Lost Love, & New Beauty

Evollove, an Australian full bust lingerie brand, is currently in it's debut season. For a new launch in this size range, they've arrived with considerably little fanfare. Without spectacle or heavy blogging coverage, Evollove has slowly started to appear in gorgeous American boutiques, like 40 Winks in Boston and Journelle in Manhattan. The company manufactures sizes from 30-38 D-G and is managed by the Bendon Group. In the same way that Freya belongs to Eveden, Evollove is a member of a family of brands which include Stella McCartney, Pleasure State, and Elle Macpherson.

I was eager, yet apprehensive, to try their styles out. Fewer or infrequent lingerie reviews are often a sign of a poor fitting brand or a rushed design. I'm fairly loyal to the English sizing system and British brands like Freya. Ok, I admit it: I'm a total Anglophile from my lingerie to my tea habits to my television preferences. To venture out of the realm of Curvy Kate, Panache, and Miss Mandalay seemed unnecessary and intimidating. However, when I tried on the Evollove styles, I was flabbergasted.


Dawn in Eden in Algiers Blue (Fashion)
If you've been reading for awhile, you know that I'm generally bored by contour cups. I realize they have their place, but the perfectly round orb look and the (often) second rate details don't inspire me. At work, I like to remind my clients that contour cups are made from a mold and finding the correct fit is all about discovering which form is closest to your own. When I first shopped at Bravissimo, the Panache Porcelain was a terrific match and since then, I haven't been able to find a good "soul mate" replacement.

 
Evollove calls this shape a "cut and sew padded" style and it's meant to push the breasts against the chest for a held-up-not-together cleavage. Holy moly, I loved how this made my boobs look! I've been wearing it nonstop and flashing everyone who will let me. With contour cups, there's often a feeling of wearing armor or something artificial, but the Dawn in Eden didn't feel heavy in the slightest. I loved the delicate shaping, lightness to wear, and sexy "presented" decolletage.

If I'd been out shopping on my own, I'm not sure if I would've picked the "Algiers Blue" colorway. However, I appreciated that all the Evollove bras were a bit 'different'. Instead of bows or gems at the center gore, they had funky silver do-dads. The colors are juicy and I wouldn't have put them together in one season, but they looked great side by side. The designs were also happy and lighthearted -- rather than utilitarian and 'basic' -- which is an attitude I appreciate in life as well as lingerie.

Lost Love in Astral Aura (Fashion)
Aesthetically, this bra combines many of my favorite design details so it's a no-brainer that I'd adore it. I love fabrics that are an irregular design or meant to resemble a tattoo impression, like the Masquerade Persia. I'm into the recent craze for tuxedo-style strips (Examples: Masquerade Rosetti, this Avocado bra) and navy is one of my favorite colors year round.


Of the two soft bras I sampled, the Lost Love had the firmer band. The cups reminded me a little of bras like the Curvy Kate Princess and Freya's firmer material balconies. Those bras have firm top panels and at first, it almost looks like the bra's pushing breast tissue out or down. I've been hesitant to review this type of bra in the past, since for the first few test-drives, I'm convinced it's too small or something's off with the fit. Over time, I've noticed these bras and I have a great "working relationship". Eventually, the upper section becomes more elastic or accustomed to the volume. While the fit settles in, I've discovered these bras are awesome for reducing movement and insuring I stay comfortable throughout the day.

New Beauty  
With allover stretch lace, the New Beauty had the softest cups and of the three bras I sampled, the loosest band. Since I'm on the cusp between a 28" and 30" band, the New Beauty got bumped into the too-big band category. I'm a big fan of hot pink and I'm always up for a hyper pigmented, popping hue. Although, with the stellar fit from the Dawn in Eden and the funky pattern in the Lost Love, the New Beauty got a little lost in the shuffle.

A note on fit...

I can't stress this enough: Sizing systems aren't perfectly equivalent to one another. Right now, I've been falling between a 28G-GG in the British brands like Freya, Panache, and Curvy Kate. I've also been wearing 30Gs comfortably and without fit problems from Midnight Grace by Figleaves, Parfait by Affinitas, and now, Evollove. However, while Parfait and Midnight Grace subscribe to the English lettering system (D, DD, E, F, FF, G), Evollove's cups go D, DD, E, F, G. If you've been roller coasting between a 28G-GG/30FF-G like me, Evollove's approach is a godsend. However, if you're firmly or consistently one size in the other brands, you might experience some trial and error.

Evollove Dawn in Eden, Lost Love, & New Beauty c/o Evollove

7 Comments

  1. Lucky you, I tried them all and looked horrible! Dawn in Eden was one cup too small so the fit was off but Lost Love was (in good size) horrible - almost no lift and east-west look. Maybe they aren't constructed well for bigger and softer breasts.

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  2. Oh GOD that navy blue bra is lovely.

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    1. Isn't it? The Eden and New Beauty looked beautiful too, but the Lost Love was really a standout.
      -Mr. Underpinnings

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  3. Those two blue bras are absolutely gorgeous! I saw how lovely the Evollove bras looked, it's nice to hear they have good fit too.

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    1. I agree, the Evollove bras have a really attractive, yet distinctive look. I was looking through the catalog for the whole line and it seems like everything has a really unified design overall, which is very cool. The ones we tested were not only a good fit, but very comfortable as well. They have become some of Ms. Underpinnings favorites really quickly :)
      -Mr. Underpinnings

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  4. Since I often did get a chance to test our any lines that come into the store, I really love reviews of upcoming lines like this! I love the navy and turquoise bras especially!

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    1. Thanks Erica! I agree, incredibly exciting to get to experience new lines like this one! Thanks for reading :)
      -Mr. Underpinnings

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